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About Us


Entertainment Store Group is Australasia's premier Entertainment Booking agency service and Production company, supplying live entertainment for Retail, Corporate, Private and Special Events. In our fifteen-year history we have produced and managed over 19,000 live performances from a pool of over 2,500 quality local and international artists.

Our team of professionals will create an entertainment line-up that will have your guests or clients talking for years afterward. Throw us the excesses of your imagination, bring us your dreams and ESG will deliver an event for you that exceeds them.

ESG offers exclusive appearance opportunities with some of the world's most popular children’s characters and brands including The Simpsons, Ben 10, Yo Gabba Gabba!, Bob the Builder, Angelina Ballerina, Fifi and the Flowertots, AFL Mascot Manor, The Powerpuff Girls, Mr. Men and Little Miss, Barney, Fireman Sam, Blinky Bill and more. Our Touring and Special Events division has grown into a leading force in the industry, producing and promoting many live show tours throughout Australia, New Zealand and parts of Asia.

ESG is a leader in the field of Retail promotions and marketing. We offer a wide range of entertainment based promotional services to support retail marketing campaigns and to drive sales in all retail sectors. We have managed major projects for Westfield, Centro, Chadstone, Highpoint, Knox and Watergardens, to name just a few.

Our unique creativity and focus on client objectives has placed us as market leaders for the delivery of Blue Chip Corporate events in Australasia. We have been entrusted launches, ceremonies and major public events from the City of Melbourne, the Federal Government, the Commonwealth Games, the AFL, Telstra, Optus and Singapore Tourism.

Our company and sensational artists will perform for you, because we know how.

With us on your team, anything is possible!